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Manuela BASSO

Experienced, trilingual Marketing Manager

Brand equity
Complex technical industries
Strategic and operational plans
Organization, holistic view, curiosity
Manuela BASSO
France
Professional Status
Employed
Unavailable
About Me
"The important thing is not to stop asking questions. Curiosity has its own reason to exist. - Albert Einstein -
ORGANIZATION. CURIOSITY. SMILE.
With over 10 years of experience, I have a track record of leading impactful Marketing activities,
driven lead generation that contributed to 30% growth.
My leadership and organization skills have ensured the success of compelling initiatives, contributing
to a sustainable expansion.
Even in high-pressure situations, I maintain efficiency, attention to detail, and a positive attitude
  • Responsible for the development of the ergoflix company in the French market, through the definition of a strategic marketing plan and the implementation of targeted actions :
    ♦ CONTENT MARKETING: development and coordination of the content strategy for all communication channels: web, social networks, press, newsletter, etc);
    ♦ WEBSITE: launch and update of the showcase and e-commerce site;
    ♦ SEO and SEM: coordination of the SEO strategy and implementation and monitoring of SEM campaigns;
    ♦ SOCIAL NETWORKS: implementation and development of social networks: LinkedIn, Facebook, Instagram, Youtube;
    ♦ EVENTS ORGANIZATION: brand development via tradeshows - design and logistic organization;
    ♦ PRESS RELATIONS: coordination of press contacts, both for editorial and advertising content;
    ♦ BUDGET MANAGEMENT